Unlock the Full Potential of CONEXPO
Proven Marketing Strategies to Maximize Visibility, Engagement & ROI — Before, During, and After the Show
Explore Our Solutions Tailored to Each Phase of Your Event
Events are one of the most valuable touchpoints in your marketing mix — but without a complete strategy, you’re missing major opportunities to attract high-value leads and accelerate deals. We partner with marketers across industries to build pre-show awareness, in-show engagement, and post-show conversion plans that drive real results.
Pre-Event
Generate Buzz and Book Meetings
During the Show
Stand Out and Capture Attention
Post-Event
Nurture and Convert Leads after the Show
Unlock the Full Potential of Your Next Event
Discover proven marketing strategies and see how to turn your next tradeshow into a full-funnel, ROI-generating campaign. Our guide includes event marketing stats, campaign examples, and additional high-performing product options to elevate your presence.
→ Pre-Event: Generate Buzz and Book Meetings
Targeted Email Blast
Use our first-party audience data to reach verified decision-makers with product messaging that drives booth traffic and appointments.
Rate: $350 CPM
Audience Extension
Leverage our 1st party data and create campaigns targeting the business decision makers who attend industry trade events. These ads are served outside of our brand sites.
Rate: $60 CPM
Social Audience Extension
Create a Linkedin or Facebook campaign using single image, carousel, or video and create targets based on website visitors, our 1st party data or by creating looka-like profiles.
Rate: $60 CPM
→ During the Event: Stand Out and Capture Attention
Microproximity
Increase your exposure at GSE EXPO with our
microproximity targeting (geo-fencing) that allows you to target show attendees during and after the show. Send your message via our professional website network to attendee mobile devices (primarily) and desktops/laptops.
Details
22.5k impressions over 30 days
Rate: $1,700
On-Site Video
Video is one of the most popular forms of media for our readers, according to surveys conducted by audience development. Video builds trust and credibility and is shared socially more than other content types. Take advantage of on-site video recording and production for your event! Created on the show floor with our professional videography team.
Show Advertising Opportunities
Platinum Full Page Advertising Package - $12,100
- May/June – Preview Issue – $4,675
- July/August – Show Issue – $4,675
- Show Guide (Digest Size FP) – $1,250
- eBlast to Ground Support Worldwide Audience – $1,500
Gold Half Page Advertising Package - $7,550
- May/June – Preview Issue – $2,650
- July/August – Show Issue – $2,650
- Show Guide (Digest Size FP) – $750
- eBlast to Ground Support Worldwide Audience – $1,500
Ground Support Worldwide Additional Offerings
- 2-Sided Insert Show Issue – $3,250
- Ask the Expert – $6,500
- Web Chat Interview – $5,500
- Product Showcase eBlast – $600
→ Post-Event: Nurture and Convert
High-Impact Banner Ads
High-visibility display advertising creates brand and product awareness. Showcase your product launches and booth number to drive traffic to your booth.
Rate: Varies by Placement
3-Touch Email Campaign
This strategic email series reaches our verified audience with three distinct touchpoints designed to guide prospects along their decision journey. Use the first send to introduce your presence and products, the second to highlight specific solutions or offers, and the third as a final reminder or appointment driver. Backed by our first-party data and segmentation tools, this campaign is optimized for visibility, consistency, and measurable engagement.
Rate: $500 CPM (for all 3 emails)
Content Creation
Our team of content specialists will work with you to create high-quality, custom assets that align with your event goals and messaging. Whether you’re looking for an ask-the-expert white paper, an educational infographic, or a visually rich solution brief, we’ve got you covered.
Rate: Varies
Don’t see something that works for you?
Fill out the form and a member of our team will be in touch to discuss other packages and solutions tailored specifically for your company’s needs.